About Lorenzo Villoresi

Lorenzo Villoresi is a distinguished Italian perfumer based in Florence, Italy. He embarked on his perfumery journey in the late 1980s, turning his passion for the rich traditions of perfumery and the raw materials used in fragrance creation into a profession. Villoresi's eponymous brand, founded in 1990, quickly earned international acclaim for its artisanal approach to fragrance creation, emphasizing the use of fine natural ingredients and personal, customized scents. Drawing inspiration from his travels through the Middle East and its bazaars brimming with spices, essences, and textiles, Villoresi's creations often reflect a blend of Eastern and Western traditions, embodying the Renaissance city's historic connection to the art of perfumery.

Villoresi's workshop in Florence is not just a place of production but a center for olfactory research and innovation, where he conducts workshops and develops new fragrances. He has been honored with numerous awards for his contributions to the field, including the prestigious Prix François Coty in 2006. Villoresi's line spans from personal fragrances to home scents and bespoke creations, each telling a story or capturing the essence of a memory or place. His work stands as a testament to the craft of traditional perfumery, modernized through a personal vision and a deep respect for natural ingredients.

Lorenzo Villoresi Fragrances