About Laura Biagiotti

Laura Biagiotti, an esteemed figure in Italian fashion, established her eponymous brand in 1972, quickly earning the title "Queen of Cashmere" due to her innovative use of the material in fashion. The brand ventured into the fragrance market a decade later, in 1982, with the debut of "Fiori Bianchi." Biagiotti's fragrances reflect the elegance, craftsmanship, and warmth that her fashion collections are known for, making extensive use of luxurious and rich notes to create scents that are both sophisticated and deeply personal.

Laura Biagiotti's fragrances have played a significant role in establishing the brand's reputation on the global stage. Her perfumes are known for their classic appeal, blending traditional Italian elegance with modern sensibilities. The brand has continued to expand its fragrance line, consistently delivering scents that appeal to a wide audience and contribute to the legacy of Laura Biagiotti as a pioneer in both fashion and perfumery.

Laura Biagiotti Fragrances